Singapore

PRODUCTS & SERVICES

We provide tailored solutions to leading pharmaceutical companies and established healthcare institutions across the world.

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Drug Listing

MIMS Drug Reference provides healthcare professionals with today’s drug prescribing information customised to each country’s healthcare setting (available in print, digital and mobile).

Pharmaceutical companies can be assured that the products they have listed with MIMS can be accessed conveniently by healthcare professionals.

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Marketing Platform

We provide comprehensive coverage in award-winning magazines such as MIMS Doctor, MIMS JPOG and MIMS Oncology. Coverage includes local and regional industry updates, expert opinions, case studies, medical symposium highlights and more.

To enhance the effectiveness of outreach initiatives towards the healthcare community, we provide the following services:

  • Advertisements
  • Targeted email marketing
  • Market research and surveys
  • Materials for Continuous Medical Education (CME)

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Medical Communications

We have a large team of medical communications writers, editors, creatives and project managers who collaborate to build compelling content for different uses. This can be for materials such as technical documents and dossiers, clinical papers and manuscripts as well as educational and brand-driven promotional materials.

Our team is capable of providing customised solutions suited to your business needs.

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Reference &
Clinical Decision Support

Evidence-based decision support modules are written by expert clinical staff and sourced from primary international literature covering important information for prescribing, dispensing and administering medicines such as interactions between two or more drugs.

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MIMS Singapore
Business Team

Cassie Humphreys

Executive Vice President, Regional MPF Business Development & Product
Executive Vice President, MPF & MC Business Development, Singapore and Malaysia

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Cassie Humphreys
Executive Vice President, Regional MPF Business Development & Product
Executive Vice President, MPF & MC Business Development, Singapore and Malaysia

Cassie Humphreys is the Executive Vice President, Regional MPF Business Development & Product, and also the  Executive Vice President, MPF & MC Business Development for Singapore and Malaysia, tailoring innovative, behavior-changing, multichannel solutions to the needs of regional and global healthcare clients.

Following a degree in Medicinal and Pharmaceutical Chemistry, Cassie embarked on a marketing career in the pharmaceutical industry. With a reputation for commercial success, Cassie held positions ranging from Brand Manager to Marketing Director within top-tier pharmaceutical companies and ground-breaking biotech organisations.

Originally from the UK, in 2011 Cassie relocated to Singapore and with it came a move into medical communications, and ultimately, MIMS Group.
Under Cassie’s leadership, the team have built a reputation for excellence – forging strategic partnerships with clients in healthcare to deliver world class services across Asia and beyond.

Yuki Ishii

Executive Vice President, Regional MPF Platform and Operations
Director, Regional Product Build, Operations and Delivery, Clinical Decision Solutions

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Yuki Ishii
Executive Vice President, Regional MPF Platform and Operations
Director, Regional Product Build, Operations and Delivery, Clinical Decision Solutions

Yuki Ishii is the Executive Vice President, Regional MPF Platform and Operations, and also the Director, Regional Product Build, Operations and Delivery, Clinical Decision Solutions. He is responsible for the MIMS.com Platform and cross-functional IT teams. He is currently leading the digital transformation of MIMS Group.

Yuki brings 16 years of experience in developing and managing a variety of digital platform businesses across different domains. In 2002 he started his career at Recruit Co. Ltd. as a strategic planner for digital platform businesses in the education, travel, restaurant, and beauty-salon domains. In 2014 he moved to SMS Co. Ltd to enter the healthcare domain, building and directing new services for pharmacies and home-care nurses. In 2016 he joined MIMS Group to oversee the CIS business, until he assumed his current role in 2018.

Sohil Goswami

Executive Vice President,
Drug Listing and Regional Product & IT Operations, Clinical Decision Solutions

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Sohil Goswami
Executive Vice President, Drug Listing and Regional Product & IT Operations, Clinical Decision Solutions

Sohil is the Executive Vice President of the Listing Business Unit focusing on transforming a legacy business of MIMS, where his initiatives are enabling MIMS Listing offerings to unlock their true potential in key countries within South East Asia. He is also heading the CEO office, responsible for designing and executing company-wide strategic initiatives in collaboration with the MIMS Group CEO.

Sohil brings over 12 years of experience in consulting and working with leading global firms on business process restructuring and corporate strategy. Starting his career with NEC Corporation in Japan, Sohil led IT Project Management and Business Expansion around Retail Systems and ERP Solutions geared for South-East Asian markets. He then moved into consulting with Deloitte Tohmatsu Consulting Japan working with many Japanese and Global giants. His expertise include value chain transformation, business turnaround, and digital initiatives around planning, monitoring, automation, and scenario simulation. He joined MIMS in his current role in 2019.

Sohil is proficient in business Japanese, holds an MBA from the National University of Singapore in Corporate Strategy and is a certified Project Management Professional (PMI-PMP).

Huw Williams

Director,
Regional Scientific Communications & Editorial, Medical Communications

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Huw Williams
Director, Regional Scientific Communications & Editorial, Medical Communications

Huw has almost 20 years’ experience working across biomedicine – from academic researcher in molecular epidemiology through to medical writing and editorial leadership roles at global medical communication agencies.

His experience spans a wide range of therapeutic areas, and a broad range of deliverables – from publication planning and medical education through to novel multi-channel digital outputs.

His solid scientific background and extensive experience provides a strong basis for his regional leadership duties at MIMS where he plays a key role in defining scientific strategy, communication planning, business development, and editorial/tactical direction.

Ian Willoughby

Client Services Director,
Medical Communications & Marketing Platform

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Ian Willoughby
Client Services Director, Medical Communications & Marketing Platform

As Client Services Director, Medical Communications s & Marketing Platform for MIMS Singapore, Ian leads a team that partners with clients, helping them to develop strong brand strategies and deliver engaging and effective communication plans.

Ian has worked in the healthcare communications industry for over 25 years within major pharmaceutical companies and healthcare advertising and medical education businesses, both in the UK and Australia. He has experience over a wide range of specialists, general practice and consumer health areas and has led the development of campaigns over a broad range of communication channels.

In his role at MIMS Singapore, Ian utilizes his wealth of experience and his focus on developing enduring client relationships to deliver positive results through industry-leading programmes.

Jackson Tu

Business Director,
Medical Communications & Marketing Platform, Singapore and Taiwan

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Jackson Tu
Business Director, Medical Communications & Marketing Platform, Singapore and Taiwan

Jackson is an APAC experienced business development and marketing professional with a proven track record in scientific research publishing and medical communication industries. He currently leads the business development team and is responsible in driving a customer centric and high-performing culture, enabling MIMS to offer best-in-class and innovative medical communication and education services to meet clients’ business objectives.

Prior to joining MIMS, Jackson held various roles including sales, marketing and product design for research and integrated content solutions at global publishing companies Elsevier and Wiley, supporting health institutions, life science and pharmaceutical companies with diverse needs – clinical research and publication, medical education and clinical decision support.

Jackson has an MBA at University of Michigan and B.S. in Business Administration at Pepperdine University.

Melvin Wong

Director,
Regional Product Build, Operations and Delivery, Clinical Decision Solutions

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Melvin Wong
Director, Regional Product Build, Operations and Delivery, Clinical Decision Solutions

Melvin Wong is the Director, Regional Product Build, Operations and Delivery, Clinical Decision Solutions. He leads cross-functional IT teams in the development, delivery and support of regional products providing clinical decision capabilities.

Melvin brings with him over 13 years of experience in various aspects of information technology. He began his career as an application developer and analyst in 2007 and moved on as an project manager in 2012.

He joined MIMS group in 2018 and has since focused on the management, strategy, and execution of technical solutions.

Leong Wai Fun

Director,
Regional Product Design & Editorial, Clinical Decision Solutions

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Leong Wai Fun
Director, Regional Product Design & Editorial, Clinical Decision Solutions

Leong Wai Fun is the Director for Regional Product and Editorial, Clinical Decision Solutions strategic unit at MIMS Pte Ltd. She leads a collaborative and passionate team with deep clinical and data management expertise in the continuous development of evidence-based clinical content and decision support solutions.

Wai Fun began her career since 1997 and has 20+ years of experience in handling diverse range of functions: medical publishing, database development, business development, cloud-based solution design and development, institutional sales and marketing.

Wai Fun holds a BSc in Pharmacy from National University of Singapore (NUS) and currently a registered pharmacist with the Singapore Pharmacy Council. She also holds a Graduate Diploma in Systems Analysis from Institute of System Science, NUS. She earns certifications in Project Management Professional (PMP®), Certified Scrum Product Owner (CSPO®) and Artificial Intelligence Engineer Associate (AICE Assoc®).

Christine Fan

Senior Business Director,
Drug Listing, Hong Kong & Singapore

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Christine Fan
Senior Business Director, Drug Listing, Hong Kong & Singapore

Christine Fan is the Senior Business Director of Drug Listing for Hong Kong & Singapore. She is a dynamic veteran with 29 years of experience in the pharmaceutical marketing services industry.

Christine joined MIMS Group in 1991 and served in a variety of sales and marketing roles in medical journals, custom publications and drug directories for Taiwan, China, and Hong Kong. She held positions of Advertising Sales Manager, Business Manager, Marketing Services Manager, and Head of Division in the earlier years.

Apart from overseeing the Listing services in Hong Kong, Christine is also responsible for key account management of Japanese, European and US pharmaceutical companies.

Christine obtained her Bachelor of Arts degree from the Department of Chinese Literature, National Taiwan University, Taipei, Taiwan, in 1988.

Ivan Chong

Business Director,
Clinical Decision Solutions, Asia

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Ivan Chong
Business Director, Clinical Decision Solutions, Asia

As an experienced APAC business development and clinical professional, Ivan currently leads a passionate and customer-centric CDS business development team to provide and enable clinicians with MIMS’s evidence-based clinical content and decision support solutions. He is also responsible for designing and leading CDS business operations transformation.

Ivan brings over 15 years of experience, starting his career as a full-time Military Medical Expert and Emergency Department nurse, then moving into business development with medical device companies such as BBraun, Covidien and ZOLL. Prior to joining MIMS, Ivan held various roles including consultancy, sales, marketing and channel partner management for IBM Watson Health and was awarded IBM Watson Health top performer in the United States.

Ivan holds a Bachelor of Nursing from the University of Sydney and is currently a registered nurse with the Singapore Nursing Board.



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MIMS Singapore

MIMS Pte Ltd

438A Alexandra Rd
Alexandra Technopark, #04-01/02
Singapore 119967

  • +65 6290 7400
  • enquiry.sg@mims.com