Thailand

PRODUCTS & SERVICES

We provide tailored solutions to leading pharmaceutical companies and established healthcare institutions across the world.

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Drug Listing

MIMS Drug Reference provides healthcare professionals with today’s drug prescribing information customised to each country’s healthcare setting (available in print, digital and mobile)

Pharmaceutical companies can be assured that the products they have listed with MIMS can be accessed conveniently by healthcare professionals.

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Marketing Platform

We provide comprehensive coverage in award-winning magazines. Coverage includes local and regional industry updates, expert opinions, case studies, medical symposium highlights and more.

To enhance the effectiveness of outreach initiatives towards the healthcare community, we provide the following services:

  • Advertisements
  • Targeted email marketing
  • Market research and surveys
  • Materials for Continuous Medical Education (CME)

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Medical Communications

We have a large team of medical communications writers, editors, creatives and project managers who collaborate to build compelling content for different uses. This can be for materials such as technical documents and dossiers, clinical papers and manuscripts as well as educational and brand-driven promotional materials.

Our team is capable of providing customised solutions suited to your business needs.

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MIMS Thailand
Business Team

Nawiya Witayarithipakorn

Business Director, Medical Marketing, Thailand
Country Representative, Thailand

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Nawiya Witayarithipakorn
Business Director, Medical Marketing, Thailand
Country Representative, Thailand

Nawiya is the Business Director of Medical Marketing and the Country Representative for Thailand. She has joined MIMS Group since 1976 with a wealth of experience in pharmaceutical marketing and healthcare communication. In her earlier years at MIMS Group, she has held positions as Head of Drug Information System, Consumer Health Communication, Integrated Pharma-marketing Services and Hospital Data Services.

Nawiya has a Master of Business Administration (MBA) and she began her career in various pharmaceutical companies such as Eisai and DKSH where she gained various experience and insights into Thailand’s pharmaceutical industry.

Songphon Maharojanan

Business Director, Medical Marketing, Thailand

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Songphon Maharojanan
Business Director, Medical Marketing, Thailand

Songphon is currently the Business Director for Medical Marketing in MIMS Thailand. He oversees Thailand’s business operations and is heavily involved in driving the evolution of innovative digital solutions to deliver the company’s mission in empowering healthcare communities to improve patient outcomes.

With over 15 years of experience and success, Songphon led teams at Bumrungrad International Hospital, and at global pharmaceutical companies such as Novartis and AstraZeneca in the area of Commercial Leadership, Data-Driven Digital Marketing, Content Marketing Strategy, International Business Development, Pharmacy Operations, Marketing and Partnership Management to launch and commercialize blockbuster brands like Afinitor, Zometa, Femara, Casodex, Crestor, Symbicort and Pulmicort. He also successfully delivered many comprehensive digital marketing campaigns involving EDM, social media, influencer marketing, SEO, SEM, display and programmatic digital advertising to help unlock new market potentials and drive revenue growth of the hospital.

He brings to the team a wealth of experience across the healthcare industry which contributes and enable the team to provide holistic solutions, thus maximizing the business value that MIMS Thailand can bring to industry partners.

Songphon holds a BSc in Pharmaceutical Science with First-Class Honours from Chulalongkorn University in Bangkok and is currently a registered pharmacist with the Pharmacy Council of Thailand. He is also certified in User Experience Design (UX Design) from General Assembly Sydney, Australia.



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MIMS Thailand

TIMS Thailand Co. Ltd

2nd Fl Padungkiat Building, 27, 29 Soi Sukhumvit 62, Sukhumvit Rd, South Phra Khanong, Phra Khanong, Bangkok 10260 Thailand

  • +66 2 741 5354
  • enquiry.th@mims.com