KUALA LUMPUR, November 7, 2024 — MIMS Malaysia is pleased to announce a strategic partnership with Newswav, a leading trilingual news and content aggregator.
A Collaboration of Two Health-Focused Organizations
This partnership between MIMS and Newswav underscores their shared commitment to public health and wellness. Both organizations are dedicated to fostering a health-conscious community by delivering relevant, reliable information right to Malaysians’ fingertips.
Greater Reach for a Greater Commitment to the Malaysian Health Landscape
Through this collaboration, HealthToday, Malaysia’s premier health resource, will be syndicated onto the Newswav platform. HealthToday’s articles, filled with expert insights, wellness tips, and practical health advice, will now reach an even broader audience of up to three million through Newswav’s extensive platform.
Karen Hong, the Regional Director of Business Development and Sales Excellence of MIMS Malaysia, shares her enthusiasm for this initiative.
She says: “As Malaysia’s market-leading consumer healthcare publication for more than 25 years, HealthToday has been a trusted source of reliable health information for Malaysians. Through our partnership with Newswav, we are modernizing our approach through digitalization, bringing trusted health articles right to Malaysians’ fingertips. This long-standing commitment to serving Malaysians continues as we make it easier for people to access helpful, reliable content that supports their healthier lifestyle.”
A New Beginning to a Healthier, Informed Community
With this partnership, MIMS Malaysia and Newswav are excited to jointly empower Malaysians to make well-informed health decisions. Together, we’re expanding access to trustworthy health content, ensuring that vital wellness information is available to everyone, everywhere. This is just the beginning of a meaningful collaboration that promises a healthier, more informed community.